Posts under ‘Google’

Google Analytics put out these helpful videos.
In the spirit of the holidays, we would like to offer tips on how to increase visibility into your e-commerce performance and your advertising spend using Google Analytics. For many, seasonality influences purchasing decisions and affects business revenues. Analytics can help keep a close eye on your advertising spend [...]

I highly recommend this becomes a habit for anyone on the web.
Why, well you will find a world of information like who is blogging about you and who is buying your name as a keyword. You could also find out if you site has been label with a virus or spam warning that the search [...]

When ever we implement an adword campaign for a customer, we start with a low budget and focus on achieving good quality scores to maximize the budgets. Once we have 7/10 our better, then we up the budget and get the campaign going to get higher positions while paying less.
Here is a very good video [...]

Google Analytics is full of insights that can benefit your AdWords account, and your business. To help you make the most of this information, we’ve started an introductory video series called“Google Analytics in 60 Seconds.” The first two videos explain two easy ways to refine your targeting. You can find them below and as part of [...]

Google Maps can help you create a map that you can embed into your site.
Here is how to do it. If you have all ready created a listing in Googles local business center
in Google, choose maps and search for your listing,

Click on your listing.

On the upper right, choose Link and choose the custom option.

Choose the [...]

Just like the previous post, Google also has a translate tool for sites that have viewers that speak other languages than what you have written your site in.

This tool will also take your user to there site.
To install it, go to Google Translate

Then the gadget will display

Adwords Blog
This text is right from Googles sales pitch. We did the screen shots to help it make more sense.
Adwords You create your ads You create ads and choose keywords, which are words or phrases related to your business. 

Your ads appear on Google When people search on Google using one of your keywords, your ad may [...]

Google Analytics
View Tour Video
Google Analytics has been re-designed to help you learn even more about where your visitors come from and how they interact with your site The new Google Analytics makes it easy to improve your results online. Write better ads, strengthen your marketing initiatives, and create higher-converting websites. Google Analytics [...]

Google Trends

Type in your key words and see the history of them.
This is a great tool for key word suggestions.
Run your keywords through this tool.

Google Base

Google Base is a free Google service that helps you publish virtually any kind of information — be it your latest riveting screenplay or a listing for your slightly dented 1989 Honda Accord — on Google Base or other Google properties.
To post an item to Google Base:
1. Visit Google Base.
2. [...]

Google Local Business Center
All Google search results are based primarily on relevance, and Google Maps listings are no different. Google Maps ranks business listings based on their relevance to the search terms entered, along with geographic distance (where indicated) and other factors. Sometimes our search technology decides that a business that’s farther away from your [...]

What’s a Sitemap?
In general, there are two types of sitemaps. The first type of sitemap is a HTML page listing the pages of your site - often by section - and is meant to help users find the information they need.
XML Sitemaps - usually called Sitemaps, with a capital S - are a way for [...]

If you have created a Google account, this set of tools is extremely important when it comes to getting your site properly indexed into google. Spend some time reading their faq’s.
Googles Webmaster tools provides a free and easy way to make your website more Google-friendly. See your website the way Google sees it: • [...]

If you are starting to use Google Adwords, here is a great video to help you understand how to not waste your money on cliks you don’t want.
Negative keywords are a great way to help ensure that only your targeted audience will see your ad. This can help reduce your costs and improve your advertising [...]

Here is a link to manually submit you URL and add comments about your site to Google. In the comments field, take your time thinking of how to describe your site.

They add and update new sites to our index each time they crawl the web, and they invite you to submit your URL here.
From there [...]

To use all of the great tools that Google offers webmasters (Thats you) you must create an account first. 
From Google’s front page look at the upper right Corner at “Sign in”.
This is an easy proccess and just follow the instructions.

From here you can start choosing what tools suit your needs.
We cover a lot of then in this [...]